Summary
Dynamic, creative and passionate Graphic Designer with 15+ years industry experience and a first class degree in Graphic Arts and Design.
Expertise
Extensive print-based design and production with experience of many digital collaborations. Idea generation and concepts are combined with a flair for typography, layout and illustration to create engaging design. Long document design with clear structure and formatting are second nature including corporate reports, directories and scientific books. A proven ability in brand identity whether it be to define, develop or nurture new and existing brands.
Process
Extensive experience in taking projects from inception through development to artwork and finally printing press quality checks. Accustomed to working in both a busy studio environment and remotely, handling projects from multiple clients at one time and ensuring tight deadlines are met with quality work.
Communication
A natural communicator with excellent interpersonal skills with respect to client relations, taking briefs, presenting and networking. Effective working alone, as part of a team and co-ordinating with out-sourced specialists.
Tools
InDesign + Illustrator + Photoshop + Dimension + Microsoft Word, Excel & PowerPoint + Pencil + Paper
Relaxation/Inspiration
Calligraphy + Lettering + painting/drawing + print workshops + travel
Experience
Freelance Designer
(Based in Kendal on the edge of the Lake District, UK). April 2023 – present.
Providing design services to a range of UK clients and creative agencies, in addition to working on a retainer to Acorn Design (see previous position below).
Senior Designer, Acorn Design
(Design Agency, Western Australia, Australia). September 2014 – April 2023.
Senior designer at Acorn Design, working on a variety of projects including brand development, design material for government departments, medical exhibition booth designs and typesetting annual reports.
Freelance Designer
(Travelling Australia). November 2013 – September 2014.
Freelance graphic design including a 3 month contract with a New South Wales holiday resort chain bringing all marketing material in line with the chain’s brand guidelines.
Freelance Graphic Designer, Bouncing Orange
(Design Agency, Western Australia, Australia). April – June 2013.
Short-term contract working in-house at a digital creative agency in Perth. Recruited for expertise during an extensive re-branding project.
Graphic Designer, Cactus Creative
(Design Agency, UK). September 2009 – February 2013.
4 years in a busy creative agency producing a wide variety of work including branding, stationery, posters, leaflets, exhibition graphics, packaging, in-store graphics, illustrations, direct mail, corporate reports, clothing catalogues, advertising, web banners, emailers, web designs and illustrations for animation.
Education
BA (Hons) Graphic Arts and Design – First Class Degree
Leeds Metropolitan University, 2008
BTEC Diploma with Merit Foundation Studies
(Art and Design)
Cumbria Institute of the Arts, 2005
A Levels:
Art and Design – A
Design and Technology: Product Design – A
AS Levels:
Biology – A
History of Art – B
The Queen Katherine School, Kendal 2004
10 GCSEs:
A* to B including Maths, English and Science
The Queen Katherine School, Kendal, 2002
WINFIELD.DESIGN 